Free lead playbooks, one per lead type

Each playbook is a short PDF: what the lead is, what to say, how to reach people and how to measure results. Pick a lead type, tell us where to send it, and it opens right away.

40playbooks
6pages each
FreePDF

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On sale today

LeadFuzion sells these 11 lead types today. Each playbook shows how to work the list.

Federal court filing lead

Bankruptcy

Reach homeowners who have just filed for bankruptcy and may need to sell the house to get a clean start.

Pre-Preforeclosure lead

Credit Liens

Reach owners at the first public sign of a money squeeze, while they still have time to choose.

Court filing lead

Divorce

Reach a couple deciding what to do with a shared house, early in the court case, with a simple and private way to sell.

Court filing lead

Eviction

Reach landlords in the week they file against a tenant, when owning the rental has stopped being worth it.

Pre-probate lead

FirstUp

Hear about an owner's passing before any court case exists, and be the first helpful call the family gets.

Rental listing lead

For Rent By Agent

Reach rental owners who hire an agent to fill their units, and may be ready to stop owning them altogether.

Active Tired Landlords

For Rent By Owner

Reach landlords who manage their own rentals, at the moment a unit is empty and costing them money.

Listing lead

For Sale By Owner

Reach owners who are already selling on their own and have not found their buyer yet.

Predicted seller lead

Machine-Learned List

Reach owners early and steadily, before they ever think of listing, with friendly marketing that keeps your name known.

Default notice lead

Preforeclosure

Reach owners who have fallen behind on the mortgage while there is still time to sell instead of lose the house.

Court filing lead

Probate

Reach the family deciding what happens to an inherited house, in the first days after the court case opens.

Coming soon

LeadFuzion does not sell these 29 lead types yet. Each playbook shows how to work a list you already have.

Homeowner leadComing soon

Aged Homeowners

Reach senior owners with care, so they can choose less upkeep or a move closer to family.

Buyer list leadComing soon

Cash Buyer

Build a list of people and companies that pay cash for property, then bring them deals they can close on quickly.

City record leadComing soon

Code Violation

Reach owners whose property has been cited for its condition, while the fines are still growing.

Recorded lien leadComing soon

Construction Lien

Reach owners of unfinished or stalled builds, where the builder is unpaid and the project has lost its momentum.

Property condition leadComing soon

Distressed

Reach owners of run down houses who may be ready to hand the work to a buyer.

Homeowner leadComing soon

Empty Nesters

Reach long-time owners of family-size homes who may now want a smaller, easier place.

Court record leadComing soon

Estate Property Sale

Reach the person running an estate once they have decided to sell the home, while the sale is still open.

Court record leadComing soon

Estate Tax

Reach the family of a large estate while real estate is still on the table and a calm, helpful offer is welcome.

Listing leadComing soon

Expired

Reach owners whose home sat on the market without selling, while they still want out.

Buyer list leadComing soon

Flipped

Find the investors who buy, fix and resell houses, and become the person who keeps them supplied with deals.

Listing leadComing soon

For Sale By Agent

Find homes on the market today and put clean, fast offers in front of the listing agent.

Recorded lien leadComing soon

General Lien

Reach owners with a recorded judgment or lien on their title, before it blocks a sale or a refinance.

Recorded lien leadComing soon

HOA / Condo Lien

Reach owners behind on association dues, fees or fines, who may prefer to sell before the balance grows.

Recorded lien leadComing soon

Hospital Lien

Reach owners whose medical bills became a claim on their home, with patience and a plain offer to help.

Property record leadComing soon

Inheritance

Reach heirs who now own a house they never chose, before it turns into a burden or a family disagreement.

Life event leadComing soon

Marriage

Reach newly married couples when two households become one and a home may need a new plan.

Recorded lien leadComing soon

Mechanics Lien

Reach owners whose property carries an unpaid contractor or supplier claim, while a quiet sale still solves a problem.

Recorded lien leadComing soon

Other Lien

Reach owners with a municipal, utility or support lien on record, an early sign of unpaid obligations.

Property record leadComing soon

Out-of-State Owner

Reach owners whose property is in one state and whose mailing address is in another.

Recorded deed leadComing soon

Quit Claim

Reach the new owner of a house that changed hands without a sale, while they are still deciding what to do with it.

Lender-owned leadComing soon

REO / Bank Owned

Reach the lender or asset manager holding a foreclosed home, and put a clean offer on the right desk.

Property tax leadComing soon

Tax Delinquent

Reach owners who have fallen behind on property taxes, while they still have time to choose a sale.

Recorded lien leadComing soon

Tax Lien

Reach owners with a government tax lien on record, a debt that has to be cleared before their property can sell.

Property signal leadComing soon

Utilities

Reach owners of homes with unpaid utilities or shut off service, often vacant or carried by a struggling owner.

Property record leadComing soon

Vacant Land

Reach owners of empty lots who pay taxes every year on land they have no plan to use.

Property signal leadComing soon

Vacant Residential

Reach owners of homes and condos that sit empty, while the cost of holding them is still fresh.

Court record leadComing soon

Will

Be the respectful local buyer the family remembers, once a will names who is meant to receive the house.

Court record leadComing soon

Wrongful Death

Learn quietly that a property owner has died, so you can offer a family patient help with a house when they are ready.

Property signal leadComing soon

Zombie Homes

Reach owners of empty houses left behind in an unfinished foreclosure, before the problem lands on them.